Cost effectiveness – Easy integration
Thanks to the use of Trusted Objects hardware security, anti-counterfeiting tags can easily be implemented and integrated in their devices by electronics manufacturers or authorized third parties. With its partners, Trusted Objects provides and end-to-end approach including Secure Elements, personalization and end-to-end management of the anti-counterfeiting devices. Trusted Objects proposes anti-counterfeiting solutions that provide a high level of security for an affordable cost consistent with the value of the objects and the stakes of counterfeiting.
Electronics are affected by the same counterfeit risk as other industries. Globally, counterfeit products abound globally: according to the study of Counterfeiting Intelligence Bureau (CIB) of the International Chamber of Commerce (ICC), counterfeit goods make up 5 to 7% of World Trade. The smart security technology brings a solution to counterfeiting by adding a secure IoT tag on every device likely to be counterfeited. This way, it is always easy to identify whether an object is authentic or not. Tagging every object needs the tags to be easy to integrate and manage and cost-efficient at the same time.
By 2019, more than 75% of IoT device manufacturers will improve their security and privacy capabilities, making them more trustworthy partners for technology buyers. (Source: IDC)